Natasha Williams is the Founder and CEO of Phoenix Hipwear, a company that is passionate about hip protection. With a strong belief in the power of innovative solutions to transform lives, she has dedicated her career to improving the well-being and quality of life for individuals at risk of hip injuries.
With an increasing aging population and the recognition that prevention is a key opportunity to manage negative health outcomes, such as hip fractures, Natasha is excited to provide effective, and comfortable hip protection to enhance mobility and confidence, allowing those who are at risk of falls to stay active and be protected.
