Jeffrey Cole, Director, Center for the Digital Future at the USC Annenberg School for Communication, Author and Founder of the World Internet Project.

Aging is a global challenge, but trade and AI policy are becoming more national. In this candid one-on-one fireside chat, Politico’s Gabby Miller presses CTA’s Ed Brzytwa on the questions longevity innovators are asking. Where will their products be built? What will tariffs cost them? Will global AI rules help them scale or split the market? And can American companies stay competitive while serving an aging world?

Edward Brzytwa, Vice President of International Trade, Consumer Technology Association
Gabby Miller, Reporter, POLITICO

The rules of fundraising are changing in the longevity economy. Investors are becoming more selective, prioritizing scalable software, recurring revenue, strong margins, and a credible path to profitability. But securing capital is only part of the challenge—companies must also demonstrate how they will reach customers, convert pilots into paying deployments, and build sustainable revenue. This session will explore how companies can build investor confidence through evidence, customer traction, and a clear path to market. Hear how to identify the right capital partners, from venture funds to strategic investors, family offices, and patient capital providers, and why investors who bring distribution, customer relationships, and pilot opportunities can be as valuable as those who bring money. Learn what it takes to move from early validation to a fundable business in an increasingly disciplined investment environment.