Days 2 -3 are at the Press Club (529 14th St NW)

DECEMBER 15, 2025 | Boot Camps

Boot Camps

Dec 15, 2025 | 1:00-4:00 PM

In this fast-moving market, you need more than information and strategies for navigating the latest regulatory, business and investing trends. You need to know how to put that information to work for your company or organization. On the afternoon of Monday, December 15, we will conduct a series of Boot Camps, intensive skill-building workshops that provide an in-depth learning experience to increase your knowledge in specific areas and show you how to use it to enhance your success.

Cracking Early Sales in Healthcare and Longevity: Strategy + AI Advantage

DEC 15, 2025 | 1:00 PM

Selling into longevity and healthcare markets is hard—buyers are complex, sales cycles can be long, and credibility is everything. This session breaks down how early-stage companies can win their first deals, build momentum, and avoid common go-to-market pitfalls. We’ll also highlight how AI can accelerate research, outreach, insights, and sales readiness—without replacing the human judgment and relationship-building that matter most. Learn how to combine smart strategy with the practical use of AI to create an unfair early advantage.

Presenters:

Ryan Peterson, Director of Sales, Hakimo

Ken Roos, President/Co-Founder, VitalPath Advisory, LLC

How to Work With State Offices on Aging

DEC 15, 2025 | 1:00 PM

In this workshop, we’ll break down how to build productive relationships with state offices on aging. You will learn how these offices operate, what drives their decision-making, and how to align proposals with state and federal priorities. We’ll explore proven approaches for collaboration, highlighting successful outcomes from partnerships. This session will give you a practical roadmap for engaging state aging leaders, accelerating partnership timelines, and creating programs that strengthen the aging services ecosystem.

Moderator: Todd Haim, Director, Office of Strategic Extramural Programs, National Institute on Aging

Presenters:

Jim Firman, Chief Innovation Officer and Founder, BetterAge
Ted Fischer, CEO, Ageless Innovation
Greg Olsen, Acting Director, New York State Office for the Aging
Amy Leigh Overton-McCoy, Director, Centers on Aging, University of Arkansas for Medical Sciences
Carrie Shaw, CEO and Founder, Embodied Labs

How to Work With AgeTech Collaborative From AARP

DEC 15, 2025 | 1:00 PM

Companies in the AgeTech space are invited to discover the AgeTech Collaborative™ from AARP and learn how to join the largest ecosystem dedicated to driving innovation that makes aging easier for everyone. And if you’re a startup ready to scale, our fully virtual, 8-week accelerator program offers customized resources and support tailored to your unique needs—helping you take your venture to the next level.

Marco DiGirolomo, Customer Success Manager, AgeTech Collaborative from AARP
Amelia Hay, VP, Startup Programming & Investments, Agetech Collaborative from AARP

Unlocking Federal Pathways: How Government Supports Innovation in Healthcare and Longevity

DEC 15, 2025 | 2:00 PM

The U.S. federal government is one of the most influential forces shaping the future of healthcare and longevity. However, its structure, programs, and collaboration pathways can be challenging to navigate. This session brings together senior federal innovation leaders to provide a guided tour of the federal ecosystem, explain how agencies coordinate to advance innovation, and share real examples of how innovators can successfully engage with government. Whether you’re developing new technologies, scaling a service model, or investing in the longevity market, this session will offer actionable insights, partnership strategies, and a clearer understanding of where your work aligns with various federal programs and priorities.

Presenters:

Stephen Konya, Chief, Innovation and Strategic Partnerships, Office of the Assistant Secretary for Technology Policy (ASTP), Office of the National Coordinator for Health IT (ONC), U.S. Department of Health and Human Services (HHS)

Kelly Cronin, Deputy Administrator, Innovation and Partnerships, Administration for Community Living (ACL), U.S. Department of Health and Human Services (HHS)

Collaborating to Validate: How Start Ups Win with Academic Partnerships

DEC 15, 2025 | 2:00 PM

Join this bootcamp to learn from innovative startups as they share real-world insights on partnering with universities to advance product R&D and clinical validation. Learn how companies navigate research collaborations, manage timelines and expectations, and negotiate intellectual property rights as they unlock the commercial value these partnerships provide. Perfect for startups seeking to understand how to initiate, structure, and benefit from research or clinical trial collaborations that can accelerate credibility, refinement, and market readiness.

Presenter: Todd Haim, Director, Office of Strategic Extramural Programs, National Institute on Aging
Rishik Dhar, Co-founder and CEO, SolidHealth.AI
Mayank Goel, Associate Professor, School of Computer Science, Carnegie Mellon University
Beth Sanders, Founder, LifeBio
Kyeung Mi Oh, Professor, School of Nursing, George Mason University

Getting Media Attention to Propel Your Company Forward

DEC 15, 2025 | 3:00 PM

Even a single mention validating a company (or product) from the media can make a huge difference at pivotal moments — for example, when trying to close a partner, raise capital, boost sales, or open doors. How do you get the media interested in your “news” in ways that create decisive moments for success. Award-winning reporter-turned-age-tech-entrepreneur Jeff Zimman will share decades of learning about the ever-changing media, including a recent case study of BrainHQ news, which delivered more than 3,000 press placements across 140+ countries (over a six-week period) and drove the highest monthly sales in the press-laden 22-year history of the company.

Jeff Zimman, Co-Founder, Posit Science (maker of BrainHQ)

Go-to-Market Strategies in the Longevity Market

DEC 15, 2025 | 3:00 PM

In this session, we will explore key strategies for successfully launching and scaling products within the rapidly growing longevity market. Developing a successful go-to-market strategy is crucial as longevity-focused solutions attract increasing attention. Participants will learn about the trends, consumer behavior, and key players shaping the longevity market, and how to identify opportunities for entry; discover which distribution channels are most effective for longevity-focused products and services; and understand what content and messaging need to be included in a sales deck to capture the attention of investors, strategic partners, and potential customers within the longevity space. We will examine what worked and what hasn’t in 2025 and share strategies for 2026

Presenters:

Mary Furlong, CEO, Mary Furlong & Associates
Nick Garofoli, Head of Business Development – USA, PainChek
John Reinhart
, Serial Entrepreneur & Founder, Commonwealth Leverage, LLC
Ishan Patel
, CEO, Audien Hearing

DECEMBER 16, 2025

l

Registration opens

DEC 16, 2025 | 7:00 AM

OPENING REMARKS & WELCOME

DEC 16, 2025 | 8:00 AM

We will kick off the conference with an overview of the $8.3 M longevity ecosystem, what is to come, with an emphasis on the macro economic trends affecting the longevity market and the latest changes in the regulatory environment.

Mary Furlong, CEO, Mary Furlong & Associates
Mel Barsky, Partner, CABHI Ventures
Todd Haim, Director, Office of Strategic Extramural Programs, National Institute on Aging
Lance Robertson, Partner, Guidehouse, and Former U.S. Assistant Secretary for Aging & ACL Administrator

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Caregiving in America: Trends, Challenges, and Innovations Shaping the Future

DEC 16, 2025 | 8:20 AM

According to the 2025 edition of “Caregiving in the U.S.,” released by AARP and the National Alliance for Caregiving, the number of caregivers in the U.S. has increased by 20 million over the last decade to 63 million Americans. One in every four adults is a caregiver with one in three under the age of 50 and 27% caring for a loved one with dementia or cognitive impairment. This session will share data from that report and will explore the key determinants reshaping caregiving for older adults—from advocacy efforts supporting caregivers to financial implications and technological innovations. Leading experts will share their expertise in these areas, highlighting challenges and successes in the transformation of care.

Moderator: Richard Lui, Fintech Founder and News Anchor, CNN/NBCU News Group

Presenters:
Nancy LeaMond, EVP, Chief Advocacy & Engagement Officer, AARP
Ken Honeycutt, Director of Healthcare, Commercialization, Samsung Health
Jason Resendez, President & CEO, National Alliance for Caregiving
Sarita Mohanty, President and CEO, The SCAN Foundation
Justin Boogaard, CEO and Co-founder, GoGoGrandparent

The Consumer Voice in the Age of AI and Health Innovation

DEC 16, 2025 | 9:10 AM

Michael Phillips will share research that takes a look at the macro drivers impacting evolving needs and jobs to be done. He will also explore consumer and patient sentiment around the introduction of AI in care.

Lawrence Kosick will share research drawn from the experiences of the GetSetUp user population of four million actively engaged older adults.

Moderator: Julie Halpert, Independent Journalist

Michael Phillips, Director of Technology Strategy Integration, AARP

Lawrence Kosick, Co-Founder, GetSetUp

Pitch Room

DEC 16, 2025 | 9:15 AM

View the full Pitch Room Schedule here. 

Fireside Chat: The Impact of Tariffs on the Longevity Economy

DEC 16, 2025 | 9:40 AM

Broad and high tariffs are changing the U.S. economy and global trade. As a result, industries serving the aging population face rising costs, disrupted supply chains, and shifting market opportunities. This session explores how these tariffs affect the longevity economy. In this fireside chat we will discuss how organizations can adapt to these changes, mitigate risks, identify strategic advantages, and plan for the future. The conversation will be followed by responses from entrepreneurs who are currently experiencing the effects of tariffs on their businesses.

Presenters: 

Edward Brzytwa, Vice President of International Trade, Consumer Technology Association
Gavin Bade, Reporter, Trade and Economic Policy, The Wall Street Journal
Ted Fischer, CEO, Ageless Innovation

BREAK

DEC 16, 2025 | 10:10 AM

Codes, Codes, Codes: From Care to Cash Flow

DEC 16, 2025 | 10:25 AM

This session digs into a small set of real-world codes that quietly determine who pays for what in the care economy—and what ultimately shows up on your balance sheet if you are a startup, SME, or integrated care system. We will explore how today’s payment models and payer constraints shape which products and services can truly elevate patient outcomes. You will hear from the policy expert who helped write and interpret the codes, the clinician who must use them to get patients what they need, and the payer/funder who ultimately determines what gets covered and scaled, plus a concise “codes 101” on how CPT, HCPCS, G- and T-codes are created and priced, and where new opportunities are emerging in home- and community-based care, brain health, and caregiver support.

Moderator: Richard LuiFintech Founder and News Anchor, CNN/NBCU News Group

Presenters:

Ali Ahmadi, CEO, Eli Health
Edo Banach, Partner, Foley Hoag, LLP
Amy Leigh Overton-McCoy, Director, Centers on Aging, University of Arkansas for Medical Sciences
Sarita Mohanty, President and CEO, The SCAN Foundation

Aging Policy Update

DEC 16, 2025 | 11:00 AM

Mary Lazare, Acting Administrator and Assistant Secretary for Aging, U.S. Administration for Community Living

State Leaders: Innovating in the Government Sector

DEC 16, 2025 | 11:10 AM

This session highlights forward-thinking approaches in policy, technology, and cross-sector collaboration that are reshaping how state leaders in aging are driving innovation. Attendees will gain insights into how state leaders are adopting new models, leveraging data and digital tools, and partnering with private and nonprofit sectors to solve complex challenges. Join us to explore how innovation at the state level is setting the pace for smarter, more responsive governance. 

Moderator: Lance Robertson, Partner, Guidehouse, and Former U.S. Assistant Secretary for Aging & ACL Administrator 

Presenters:

Greg Olsen, Acting Director, New York State Office for the Aging
Michelle Branham, Secretary, Florida Department of Elder Affairs
Carmel Roques, Secretary, Maryland Department of Aging

NETWORKING LUNCH

Dec 16, 2025 | 12:00 PM

Take a break, grab a bite to eat, and make meaningful connections. This informal networking lunch offers attendees the chance to relax, share insights, and build relationships with peers, speakers, and industry leaders. Whether you’re looking to discuss the morning’s sessions, explore collaboration opportunities, or simply expand your professional network, this is the perfect setting to continue the conversation in a casual, welcoming atmosphere.

What Investors Are Looking For

DEC 16, 2025 | 1:00 PM

In today’s rapidly evolving longevity market, investors are seeking more than just strong returns—they’re prioritizing innovation, scalability, and long-term value creation. This session will unpack the criteria that drive investment decisions, from evaluating market potential and leadership teams to understanding risk, policy shifts, and competitive positioning. Hear directly from leading investors in the longevity space on what captures their attention, what raises red flags, and how entrepreneurs and executives can position themselves for capital and strategic growth. This panel is an essential “how to” session for any startup company in the longevity market.

Moderators: Mary Furlong, President, Mary Furlong & Associates, and Dan Hermann, President & CEO, Ziegler

Presenters:

Mel Barsky, Partner, CABHI Ventures
Amelia Hay, VP, Startup Programming & Investments, Agetech Collaborative from AARP
Regina Kline, Founder & Managing Partner, Enable Ventures
Abby Miller Levy, Managing Partner, Primetime Partners
Aidan Thompson
, Chief Commercial Officer, Stead Impact Ventures

AI and the Transformation of Care

DEC 16, 2025 | 1:45 PM

Artificial intelligence is reshaping the delivery of health and aging services,  from hiring staff to preparing documentation to predictive analytics that improve diagnoses to virtual assistants that extend the reach of caregivers. This session will explore how AI is transforming the care continuum —enhancing efficiency, enabling personalization, and addressing workforce shortages. Experts will discuss practical applications, ethical considerations, and the future landscape of AI-powered care models, offering insights for providers, policymakers, and investors seeking to navigate this rapidly evolving field.

Moderator: Laurie Orlov, Founder, Aging and Health Technology Watch

Presenters:

Margaret Cabell, Chief Community Relations Officer, A Place for Mom 
Christina Keny, Clinical Research Scientist,  Samsung Digital Health
Matt Rosa, CEO and Co-Founder, Alita
Dor Skuler, CEO, Intuition Robotics

Live Younger, Longer: Using AI to Put Your Health in Your Hands

DEC 16, 2025 | 2:30 PM

Healthcare spending continues to climb while Americans are living longer but sicker lives, adding years of disability rather than vitality. Meanwhile, healthcare providers face mounting pressure, and millions lack access to quality preventive care. This fireside conversation brings together two pioneers who proved it’s possible to reverse this trajectory. Learn how they developed and implemented a groundbreaking employee wellness program that generated $1.57 billion in healthcare cost avoidance over 13 years while adding 12 years of disability-free life for participants. The secret ingredient? Personalized health coaching tailored to each individual. Join us for an exploration of how proven longevity science and emerging technology are creating unprecedented opportunities to democratize personalized health coaching.

 Moderator: Alice Park, Senior Health Correspondent, TIME 

Presenters:

Dr. Mehmet Oz, Administrator, Centers for Medicare & Medicaid Services
Dr. Mike Roizen, Chief Wellness Officer Emeritus, Cleveland Clinic
Dr. Toby Cosgrove, Executive Advisor, Former President and CEO, Cleveland Clinic

BREAK

DEC 16, 2025 | 3:15 PM

Fireside Chat: MCOs and the Role of Innovation in Driving Care & Outcomes

DEC 16, 2025 | 3:25 PM

Thought leaders in aging and healthcare will examine how innovation impacts the ability of MCOs to provide meaningful care to their beneficiaries.  With a priority on delivering the right services to improve whole health, what innovations are most important to MCOs and beneficiaries?  How do you partner with an MCO whether your innovation is covered or not, and what innovations make a tangible difference to their beneficiaries?  This fireside chat will give you insights about MCOs needs and where your product or service can help them support beneficiaries and communities.

Courtney Baldridge, Corporate Strategist, USAging
Merrill Friedman, RVP, Inclusive Policy & Advocacy, Elevance Health

LeadStory: A Case Study for Success

DEC 16, 2025 | 3:45 PM

Learn how LeadStory has fundamentally changed the way news is delivered on a worldwide basis through on-demand personalized content, and how it also offers advertisers both for-profit and nonprofit targeted audiences with proven techniques for maximum response. LeadStory is currently watched by 13 million viewers across CTV, web, mobile, automotive screens and airline screens.  Presenters will discuss how the unique automotive audience will build to approximately 20 million enabled vehicles by this time next year.

Presenter: 

Steve Cone, Chief of Communications, Marketing, & Philanthropy, Capital Caring Health

Pitch for Distribution

DEC 16, 2025 | 4:00 PM

Experience the energy as leading companies pitch their groundbreaking solutions to top distribution partners in the longevity market. See which ideas spark interest and can lead to partnerships and investments.

Moderator: Mel Barsky, Partner, CABHI Ventures

Pitch Panel

Courtney Baldridge, Corporate Strategist, USAging
Marco DiGirolomo, Customer Success Manager, AgeTech Collaborative from AARP
Jonathan Haag, Vice President of Innovation, CICOA Aging & In-Home Solutions
Greg Olsen, Acting Director, New York State Office for the Aging
Nick Patel, President and CEO, ThriveWell Tech
Bob Roth, Managing Partner, Cypress HomeCare Solutions
Jim Santiago, Chief Information Officer, AgeSpan
Joy Toliver, Program Analyst, Office of Small Business Research, National Institute on Aging

Presenters:

Patrick Weiss, Founder and CEO, Groove Health
Terry Dry, Co-Founder and CEO, The Smarter Service
Nick Garofoli, Head of Business Development – USA, PainChek
Alec Glassman, Founder & CEO, Silver Shield

From Both Sides Now: What’s Next in 2026

DEC 16, 2025 | 5:00 PM

Join Bob Blancato as the Democrat and Joel White as the Republican as they assess what Washington looks like at the end of 2025 and what might happen in 2026.  Discussion will include both the legislative and regulatory policy spaces.  It will include a review of health and technology policy highlights and a peek into the 2026 midterm elections.

Moderator: Lindsey Niemeier, CEO, TCARE

Bob Blancato, President and CEO, Matz, Blancato & Associates
Joel White, Founder and CEO, Horizon Government Affairs

CLOSING REMARKS

DEC 16, 2025 | 5:20 PM

Wrap up the day with reflections and a look forward. Celebrate the insights and connections made during this transformative event.

Mary Furlong, CEO, Mary Furlong & Associates
Jim Firman, Chief Innovation Officer and Founder, BetterAge

HOLIDAY PARTY

DEC 16, 2025 | 5:30 PM

End the day on a festive note! Join us for an evening of celebration, networking, and good cheer.

DECEMBER 17

Change Makers’ Breakfast: Fueling Innovation

DEC 17, 2025 | 8:00 AM

Start your day with an energizing breakfast while connecting with fellow visionaries. Join thought leaders in intimate discussions to spark ideas and collaborations. Table hosts include:

Opening Session

DEC 17, 2025 | 9:00 AM

Introduction: Bob Blancato, President & CEO, Matz, Blancato & Associates

Presenter: Anna Banks, Executive Vice President and Chief Marketing Officer, AARP

Fireside Chat: Media Trends

DEC 17, 2025 | 9:10 AM

The media landscape has seen seismic shifts in the last few years – traditional media vs. independent media, new channels to reach consumers directly like Substack, the rise in podcasts, and more. Two icons in media and market research will look at media and cultural shifts, and will discuss the trends in how the media reaches and influences older adults.

Myrna Blyth, Author and Editor
Jeff Cole, Director, Center for the Digital Future

Innovations and Strategic Partnerships

DEC 17, 2025 | 9:40 AM

Learn about innovative partnerships that have resulted in quality-of-life improvements for older adults.

Stephen Konya, Chief, Innovation and Strategic Partnerships, Assistant Secretary for Technology Policy, U.S. Department of Health and Human Services

Jeff Maltz, CEO, SilverRide
Jeff Zimman
, Co-Founder, Posit Science(maker of BrainHQ)

BREAK

DEC 17, 2025 | 10:20 AM

Emerging Trends in Technology in the Longevity Market

DEC 17, 2025 | 10:30 AM

Technology is reshaping the future of aging, from artificial intelligence and robotics to digital health platforms and smart home solutions. This session explores the emerging technologies and promising innovations transforming the longevity landscape—creating new opportunities for entrepreneurs, investors, and providers in the longevity economy. Participants will gain insights into cutting-edge trends, the challenges of adoption and scalability, and the potential impact on healthcare, housing, workforce development, and quality of life.

Moderator: Stephen Konya, Chief, Innovation and Strategic Partnerships, Assistant Secretary for Technology Policy, U.S. Department of Health and Human Services 

Mona Azarbayjani, CEO and Founder, ForesightCares
Rishik Dhar, Co-founder and CEO, SolidHealth.ai
Donald Clark
, Program Development Specialist, DC Department on Disability Services
Terry Dry, Co-Founder and CEO, The Smarter Service
Steve Ewell, Executive Director, Consumer Technology Association Foundation
Carrie Shaw, Founder & CEO, Embodied Labs

Building the Brain Health Economy: Innovation, Investment, and Impact

DEC 17, 2025 | 11:15 AM

As global populations age and neurological conditions rise, brain health has emerged as one of the most significant economic and societal opportunities of our time. This session explores the rapidly evolving brain health economy—a sector spanning early detection, cognitive wellness, therapeutic innovations, caregiving technologies, and policy frameworks that support lifelong cognitive resilience. Experts will examine emerging business models, the role of AI and digital biomarkers, public-private partnerships accelerating innovation, and strategies for scaling solutions that improve cognitive health outcomes at every stage of life.

Moderator: Mel Barsky, Director, Business Development, Centre For Aging + Brain Health Innovation

Presenters:

Raj Kalra, Founder, MD Senior Wellness | Aroha Memory Care
Henry Mahncke
, CEO, Posit Science
Aidan Thompson, Chief Commercial Officer, Stead Impact Ventures
Vivian Vasallo, Vice President, Early Detection, UsAgainstAlzheimer’s